![]() ![]() It wasn't.'' 114 Weeks in Minneapolisīy 1977, there were people who had seen ''Harold and Maude'' more than 100 times. ![]() Around 1977, Hal and Ruth and I did an audit of the movie because it cost so little we were sure it must be in profit. That's not even the salary of a major star today. '' 'Harold and Maude' only cost $1.3 million. ''Strange the way the game is played,'' Mr. He did it again every semester for four years.'' ''He told me that the first semester of his freshman year at Washington State he rented the movie and a hall and made enough to pay his expenses for the semester. ''A few years ago, a young man came up to me and said, 'Thank you for putting me through college,' '' said Colin Higgins, who first wrote ''Harold and Maude'' as a 20-minute script for his master's thesis at U.C.L.A. ![]() ''Most pictures don't mean anything 12 years later but a new generation of college students is finding this one.'' ''We ship it to college campuses and repertory theaters,'' said Barry London, Paramount's vice president of distribution. ![]() Unlike ''The Rocky Horror Picture Show,'' another boxoffice failure that has become a cult film, ''Harold and Maude'' has not primarily earned its money playing midnight shows on Saturday nights. In the last 12 months alone, ''Harold and Maude'' has played in 646 theaters and rented halls. ![]()
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